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25f75ff7-5e30-4acf-bc9f-6188fc18fdca-242700- Published tags
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Public procurement
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ocds-b5fd17-75abef5e-42f7-4243-98b5-fda6c2d1b054Published facts
25f75ff7-5e30-4acf-bc9f-6188fc18fdca-242700This procurement utilised a Further Competition using CCS Framework RM3774 NS&I required two creative agencies to deliver on key marketing objectives over 12 months. These were lotted within the Further Competition as follows: Lot 1: Lead agency; over-arching campaign strategy and creative development for integrated through-the-line campaigns; capability in delivering campaign collateral across all advertising and direct marketing channels - digital, print and broadcast as required. Lot 2: Direct marketing and digital only; tactical campaigns to our customer base through print and email channels; digital campaigns (biddable and display).
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25f75ff7-5e30-4acf-bc9f-6188fc18fdca-242700Awards and suppliers
Buyer: National Savings & InvestmentsSupplier: DIGITAL UNLIMITED GROUP LTD
ocds-b5fd17-75abef5e-42f7-4243-98b5-fda6c2d1b054-1Buyer: National Savings & InvestmentsSupplier: FCB INFERNO LIMITED
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