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ocds-b5fd17-fe172e18-eb0a-497b-8fee-4f6f64c70919Published facts
e6709559-46ed-4c6a-8560-9e52f2f9834a-888313Ipsos has been commissioned to undertake the delivery of a qualitative research project on video sharing platforms, focusing on YouTube. The key objectives are to: 1) To explore user experiences, motivations and decision-making on YouTube. This will look at understanding how users navigate the platform, what influences their viewing choices, and how they engage with different types of content. 2) To understand how users perceive and engage with PSB content on YouTube and how this compares to the other PSM content they already consume. This involves exploring the visibility and appeal of PSB content on YouTube by examining audience expectations around format, tone and relevance compared to other creators and influencers.
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e6709559-46ed-4c6a-8560-9e52f2f9834a-888313Awards and suppliers
ocds-b5fd17-fe172e18-eb0a-497b-8fee-4f6f64c70919-1End dates, recurrence wording and links are shown as they appear in public notices. They do not create a new opportunity. If no later linked record appears here, that means Bidwake did not find one in the records it has loaded; it does not prove that none exists.