Award notice observed
Latest variant observed by Bidwake on .
Open this official Find a Tender notice
Record references
- Release reference
021784-2026- Published tags
- award, contract
Loading records…
Public procurement
See the published facts, notice history, awards and supplier links in one place. Open the original Find a Tender notice for the full record.
ocds-h6vhtk-066745Published facts
021784-2026OS is evolving its commercial capabilities across B2B and B2G, with a strategic focus on driving Better Data → More Destinations → Greater Effectiveness. While some foundations exist, including customer profiles, a segmentation model, and evolving journey work, OS does not yet have a unified, accurate, practical way to understand how marketing activity influences commercial outcomes across complex B2B buying processes. For marketing to plan confidently, prioritise the right activity, and demonstrate its contribution, OS has awarded StrategiQ Marketing Limited to support and build a robust B2B Marketing Data and Attribution Model. This model will create clarity on the value of each stage of the funnel, the role of marketing channels, and the effectiveness of partner-driven and direct activity within current technology and data constraints.
Observed notice trail
Events follow the publisher date where one is available. “Seen by Bidwake” is the date this service first found the record.
Award notice observed
Latest variant observed by Bidwake on .
Open this official Find a Tender notice
021784-2026Awards and suppliers
Buyer: ORDNANCE SURVEY LIMITEDSupplier: StrategiQ Marketing Ltd
1End dates, recurrence wording and links are shown as they appear in public notices. They do not create a new opportunity. If no later linked record appears here, that means Bidwake did not find one in the records it has loaded; it does not prove that none exists.