Award notice observed
Latest variant observed by Bidwake on .
Open this official Find a Tender notice
Record references
- Release reference
042244-2026- Published tags
- award, contract
Loading records…
Public procurement
See the published facts, notice history, awards and supplier links in one place. Open the original Find a Tender notice for the full record.
ocds-h6vhtk-069414Published facts
042244-2026The West Yorkshire Combined Authority has appointed an agency to produce a multi-media behaviour change campaign. The campaign is aimed at young male drivers in West Yorkshire, aged 17 to 24. The campaign will look to raise awareness, and decrease instances, of fail to look incidents. In accordance with the Department for Transport's guidance, we are defining 'Failed to look properly' as: "A driver/rider either failed to look where they were going or they looked, but misinterpreted what they saw (looked but did not see). Code may be used where driver/rider was not paying attention to the road ahead." Failure to look is the most frequently occurring contributory factor in collisions caused by careless driving. With careless driving being one of the Fatal 5. The campaign will include West Yorkshire Vision Zero branding. West Yorkshire Vision Zero is the regions road safety partnership. We will be looking for: • Creation and testing of campaign designs/assets • Final campaign design/assets producing. Provided as both finished and editable files. • Frequent update meetings as the project progresses • A recommended and costed plan for an out of home campaign and use of social media influencers (budget to be discussed) as well as a plan to evaluate the activity.
Observed notice trail
Events follow the publisher date where one is available. “Seen by Bidwake” is the date this service first found the record.
Award notice observed
Latest variant observed by Bidwake on .
Open this official Find a Tender notice
042244-2026Awards and suppliers
Buyer: West Yorkshire Combined AuthoritySupplier: STORYCATCHERS LIMITED
1End dates, recurrence wording and links are shown as they appear in public notices. They do not create a new opportunity. If no later linked record appears here, that means Bidwake did not find one in the records it has loaded; it does not prove that none exists.